YOU NEED AN EXPERT, THAT'S US.

WEB DEVELOPMENT
specialists

Your new website will be a bespoke design to help your business meet its objectives. We use strategic insights based on your data to generate brand engagement, increase conversion rates and give you measurable results every time.

development with a purpose

results driven
web development

At the forefront of our development process is providing a website that can perform. Though it is proven a visually appealing website increases conversions and user trust, there is much more to be done. A website that has a great user interface and UX can improve the sites performance massively.

Make visitors want to engage with your business through inviting calls to action.

Compel them to get involved by navigating audiences through your website, presenting them with interesting content that keeps them informed and attentive along the way. When used strategically, these CTA’s can lead right to a conversion that feels natural to the customer, and true to your brand. 

At New City Media, our strategists can create a plan for your website that uniformly fits into the rest of your digital efforts. With a thorough website strategy in place, your calls to action will engage visitors in a way that feels exciting, but still united with your business.

what do we use?

what do we use to do the job,
and why do we use it

There's a lot of content management platforms and tools out there, each having their own strengths and weaknesses. We evaluate which one is the best for you dependant on the website and projects goals.

How Do We Increase Engagement Through Your Website Design

QUALITY ASSURANCE

At the end of the day the most important aspect to a well-designed website, is that it needs to work. Your site needs to function properly, and on a consistent basis.
If a visitor gets to a page and is unhappy or confused by the usability, they are going to leave. Our developers test the quality of each website we develop in order to ensure that they are functioning in the best possible way, and are quick to make changes to alleviate any issues that may arise. This guarantees an effortless experience for our clients, and an engaging one for their audiences.

effective design

You want the design of your website to reflect the identity of your company, not just the standards of the industry you operate in.
An effective website design will portray the unique essence of a brand, while still making it stand out against other competitors within your market. Details about the products and services you provide, contact information, and thorough instructions laying out the steps to make a purchase should be available to visitors. Providing the material needed in order to get to know your company will help potential customers easily find all the information they need in order to confidently make a conversion.

BLOGGING

A blog is a great way to create a discussion around your brand. You can generate content covering topics that span throughout your entire industry, and help your company stand out as thought-leaders within your market.
This forms a whole new funnel to drive traffic to your website. An individual can share a blog post that in turn drives new potential customers to your website that want to find out more about your company. Our content specialists can help design, write, and manage a blog that reflects your business and your knowledge within the industry, while engaging audiences through compelling content.

RESPONSIVE DESIGN

With the growing popularity of mobile devices, the importance of designing a website that is compatible with all of these platforms is essential.
You want your visitors to be able to view and navigate your website from whatever medium they are using. Whether that be a laptop, tablet, or mobile phone, making sure that your website accessible and functioning in all of these formats should not be overlooked. Not only does it give you the most value from a business perspective, but it makes engagement easier than ever for the customer.

GREAT CONTENT

Great content keeps customers coming back to your website and puts you ahead of the competition. Appeal to your audience with strong, relevant and informative content and exceptional user experience, and in turn you’ll boost your search-engine optimization, getting your website in front of more potential customers looking for services or products like yours.
Strong, easy-to-navigate content will improve your business’s standing with search engines, increasing the qualified traffic that comes to your site. We specialise in SEO, content and online media relations, so we’re ready to design, create and strategically market content for your business and solidify your online presence.

RICH MEDIA

A picture is worth a thousand words. When you have a lot to say, sometimes visual media can help alleviate that presentation problem.
Pictures, videos, and infographics give you the opportunity to show audiences what you do, rather than just telling them. It provides content to audiences in an engaging and concise format that is easily sharable through other digital platforms. As a full-service digital agency, we can help to generate the media that can bring a whole new look to the design of your website, and essence of your brand.
LET'S TALK ABOUT

Our development process

The most effective website design projects begin with a Discovery & Strategy Phase. This is where we get our design team, web strategists, account managers, web designers and technical managers to discuss with you and your stakeholders about your business’s unique selling point, the competitive landscape and your business objectives. This allows us to create a detailed plan, timeline and strategy for your web design project.

UX Planning & Information Architecture

We use the information from the Discovery & Strategy phase – your target audience, value differentiation and business analysis – to inform the user experience (UX) and information architecture (IA) phase. This is where we plan and wireframe the specification document, layout, features, functions and user-path flows, creating a blueprint for your website.

Creative Design Mockups & Website Designer

This phase is where our talented web designers start to build out the wireframes with colour, artwork and placeholder content. We’ll create a model of how fonts and colours are used throughout your new site, so you can be sure your new site will remain on brand and strengthen your business identity.

Responsive Web Design & Back-End Development

Modern customers look for business on whatever platform they have to hand, so our websites are designed to be responsive, looking great and working perfectly, whatever technology your audience are using. Our front-ends are coded in HTML5 (best practice) and a content management system (CMS) is customized, so you can update your site whenever you need to.

Quality Assurance & Testing

We test every website thoroughly to ensure all of the functionality we promise is delivered, from fast loading times and responsiveness across multiple devices, to SEO performance and the security features your business will rely on.

tell us more about your project

Let`s work together